Milton Glaser

One of my favourite graphic designers is Milton Glaser. He is a well-known American graphic designer, illustrator, and art director who is closely associated with the celebrated Push Pin Studios in New York and Push Pin Graphics magazine. He is famous for the New York logo campaign. Below are some of his works.

Marketing project- L'Oreal's Green Products

As part of our marketing project, we had to analyse two companies, one which was L'Oreal. Our future strategy for the project was to create a new range of green products. As the recent takeover of L'Oreal on The Body Shop, we decided that we'd combine the logo's of both companies for our new range and that we'd advertise those products in magazines and in-store posters. Here is the logo and the posters I've created.

 Logo Design

 Magazine advertisement

In-store poster advertisement